Jade Magadla, better known by his stage name ZRi (pronounced ZUU-RI) , is a South African rapper and singer from Pretoria.

He makes Alternative R&B with elements of Hip-Hop , his sound is groovy, while carrying a very heavy message. He notes André 3000, Kanye west and Michael Jackson as his inspirations.

ZRi’s sound ranges from a very mellow falsetto to a grungy rap voice, his production is heavily influenced by neo-soul, funk & Jazz rap. Now, he releases his sophomore Ep titled “Sage”.