Ruby Francis - Disconnect (Official Video)
Hailing from North-London, R&B and neo-soul singer-songwriter and producer, Ruby Francis shares her stunning visuals for her lead single ‘Disconnect’. Described as “London’s answer to SZA”, Ruby’s debut album ‘Archives’ is a stunning body of work that sonically navigates from funk, neo-soul, 00’s R&B influences along with tinges of UK rap coming from guest features across the album. Ruby Francis now releases her official music video for lead single ‘Disconnect’. ‘Disconnect’ is Ruby at her best - vocally and sonically with her warm and upbeat 70’s funk-leaning production reminiscent of old school Pharell Williams at times. Directed by the talented Johny Mourgue, Ruby sings about being “caught up in the cycles of my own ways” in her official music video for ‘Disconnect’.
Speaking on the album, Ruby describes that 'Archives' was “produced and written over the years, encountering different phases and experiences I have been through; from overcoming breakups and relationship hurdles, mental health struggles, exploring fantasies and characters as well as just having fun. These were all songs that have been archived. I hope that the listener will relate and create their own meanings and concepts through the journey of the songs.”