Jordy ft: Elt Cheekz - Die 4 The Bro (Official Video)

Rapper Jordy drops his new single ‘Die 4 The Bro’ featuring fellow North London rapper Elt Cheekz - the second release off his highly anticipated project, ‘SMH’. Produced by Ivor Novello nominated Jojo Mukeza, the stripped back piano on ‘Die 4 The Bro’ gives the perfect backdrop for both to display their lyrical ability, raw emotion and distinct flow. Filmed across Islington, the video is a nod to Jordy’s roots and a full circle moment seeing him returning to where he grew up alongside these two musicians who are both blood relatives.

Jordy’s passion and work ethic is reflected in the efforts he has always put in out of hours to fund his music, something he doesn't shy away from talking about and an honesty others should take note of. referencing it throughout ‘Die 4 The Bro’, the journey to this point hasn’t been plain sailing with Jordy stating the numerous times he has had to go straight from work to studio to work to studio and back again. He spent a lot of his younger years working in department stores, working night shifts at a JD and now works part time at West Ham to cover studio costs.