Xadi ft: Nina Cobham - Timing (Official Video)
West London-based, songwriter, rapper and producer, Xadi kicks off 2022 with his gorgeous lead single ‘Timing’ ft. fellow collaborator and bilingual Manchester sensation Nina Cobham. First collaborating on their track ‘Mañana’, which has hit over 1 million streams on Spotify, the pair have once again delivered an infectious downtempo, bedroom-R&B track blessed by Xadi’s mellow vocal performance.
‘Timing’ sees Xadi explore themes of love and lust, admitting that “Know you think you love me/It’s just timing.” A multi-faceted artist, Xadi has the ability to weave in and out of melodic vocal sections to more rap-leaning deliveries leaving listeners captivated by his poignant lyricism and mellifluous vocal performance. Sonically, ‘Timing’ displays Xadi’s tranquilizing production, one that’s oozing in reverb-drenched, rhythm guitars and sparse drums. Directed by Fergus Worrall and filmed in 16mm, the official music video for ‘Timing’ displays raw cinematic visuals of Xadi and Nina in a rural London setting, an idyllic visual representation for the new single.
Speaking on the video, Xadi states:“The story is of Xadi with a bunch of friends away on a trip, doing stupid boyish things but totally emotionally absent, unable to engage with the activities, because his head is in a nostalgic place, the flashbacks to the beach in whitstable. When the track comes to a head, Xadi is around the campfire with his friends, while one of them, drunkenly shouts in his ear some inane story, at which point he breaks, he runs off into the night and doesn’t stop, no longer able to live like this.”.