Unusual Demont - Sugar (Single)
Unusual Demont keeps the heat up with the reveal of stunning new cut, Sugar. The follow up to hotly received recent single Maybe Not, Sugar is a melodic track bordering R&B and hip hop with effortless cool, showcasing Demont's laid back flow and honeyed croon.
Demont states: “Sugar" is the first ‘love song’ that I’ve ever written. Not to say that most of my songs aren’t *about love*, but all of them until now have been with a catch. I wanted to create something that sounded like the honeymoon phase. “I like you, and you make me feel good.” Simple. The beat, made by Little Terry, emulated that concept perfectly. I wrote and recorded the demo the moment I heard the beat. I think “Sugar" compliments the last single really well even though it differs in concept. To me, “Sugar" feels like you’re joined by the person you wanna be with… eating ice cream, riding bikes, watching movies, at the park… any corny thing you can name that would make you smile *if it was with them*. I hope you enjoy this second peek into my world and that it feels like your perfect summer memories.
Unusual Demont was indoctrinated by the internet. He spent his formative years exploring cultural and musical nooks that fall slightly outside the comfort zones of most. Hailing from the vanilla, midwest state of Wisconsin, is an accidental rebel and self-described "weirdo", who probably has tabs of ASMR, KPop, and Frank Ocean tracks slowed with extra reverb open at any given time. Not to mention the influence of his grandfather, who played drums and toured the world with the legendary Curtis Mayfield. This eclectic exposure to cultures and subcultures, in lineage and online, has manifested itself in his music. Demont was chosen to be part of Spotify’s inaugural Fresh Finds program, which highlighted independent artists and paired them with producers and songwriters to create an exclusive tracks for Spotify. He was also featured as one of Pigeons & Planes Artists to Watch in 2022. His debut EP 'HUES.' was released in September 2021 and has garnered over 30m streams. Unusual Demont supported Emotional Oranges Sad Fruit Tour in North America in 2021 and Europe in 2022. He also joined Rayvn Lenae of her Hypnos tour and recently had his first headline show in Brooklyn. His festival appearances include Summerfest, ACL, Music Midtown Day N Vegas, and Smookin Grooves to date.