Jaja Morph - My Way (Official Video)

Jaja Morph is a rising star on the music scene whose journey as a rapper and music artist began during the 2020 lockdown period. Hailing from south London, UK, Jaja Morph is of mixed heritage, with a Nigerian father and a Jamaican, Scottish and Chinese mother. His unique blend of cultural influences is evident in his music, and his distinctive, flavourful sound has earned him a fast-growing fanbase and support from the likes of BBC Introducing.

Jaja Morph has no plans of slowing down anytime soon and has just unveiled his new single, “My Way”. Tapping into his Nigerian heritage while also maintaining a UK sound, the Afrobeats track is an undeniable earworm and perfect for the summer season. The track showcases Jaja Morph’s melodic rap flow and is infused with memorable melodies and a huge, infectious hook that will be etched in everyone’s head after one listen. In line with the style of the song and its theme of connecting with one’s roots, the accompanying music video (directed by Aboyi Films) was filmed across Nigeria – Banana Island, Lagos, Port Harcourt and Abuja.

Elaborating further, Jaja Morph says, “‘My Way’ is about the journey you take to connect, whether that be with a loved one, friends or your roots. I created the track through a beat that was sent to me and recorded the track before taking a trip to Nigeria to connect with my roots and family. We were fortunate enough to shoot the video in various locations across the country.