GRAYtheband ft: K-Riz - Bit Late (Single)

GRAYtheband is an Edmonton-based alternative, neo-soul, R&B project fronted by multi-instrumentalist and vocalist Gray Ford and a cast of rotating artists. GRAYtheband results from traditional instrumentation mingling with modern production forming an unfiltered yet refined take on the genre.

In an effort to honour the Edmonton music scene, Ford has recently recorded a long-awaited debut album, All Done - a poignant look at the insidious nature of modern society, relationships, and the complexities of self-preservation. With an overarching theme of love and disparity, the album will resonate with listeners from all walks of life as we navigate this world, conquering the ups and downs.

Following the release of “All Done” Ford unveils the hauntingly sexy and cathartic, “‘Bit Late.” The second track off the album, it features Edmonton-based rapper, K-Riz, showcasing the addition of hip-hop to Ford’s signature sound, capturing the allure and comfort of love in the face of anger with the world. The song shines light on how sometimes our emotions can become overwhelming and we’re left feeling helpless, longing for some form of consolation, as Ford sings, "Ooh I’m, feeling so violent, ooh I, think that I’m crying [...] why can’t it be love? Baby that we’re tripping on, tell me".

Unbeknownst to the artists, an unmastered version of “‘Bit Late” was found by a CBC radio host and aired prior to its release, revealing the true force of the music.

Through an intoxicating sonic soundscape and heartfelt, emotional lyricism, GRAYtheband is commanding the attention of listeners across the globe as they anticipate the upcoming debut album, All Done.